ABSTRACTDesign Thinking is a user-centred framework that captures unmet needs of users and generates ideas for sustainable solutions. Quality Function Deployment is a tool that translates the voice of customers into engineering attributes required for product and process design. Both concepts are globally adopted in various fields including but not limited to; manufacturing industries... https://countryscenesaddleryandpetsuppliers.shop/product-category/micklem-bridles/